Top Fashion: Free People Clothing

Our Featured Brand is Free People.Welcome to Top Fashion, our insightful look at the world of designer labels. In each installment we examine a new cutting edge company that’s pushing the boundaries of fashionable apparel, and it has become a vital part of the world of fashion. These labels are the very meaning of contemporary vogue, and we shall show case them one by one.Free People Clothing stand united for individual expression, femininity, creativity, and courage. They attract the free spirit in all women. Free People Clothing get in touch with young adventurous women everywhere, who find joy in living, traveling, and loving. Comfort looking great without ever trying is what Free People Clothing are all about. And they succeeded within this endeavor ever so flawlessly.Celebrities simply adore this line, and it’s easy to see why. Free People Clothing blend the vintage with the modern and also the urban using the rural to create a style that's the ultimate statement of recreational chic. This is what distinguishes Free People Clothing, and makes them such a worthy addition to this series.Now for some history. Free People Clothing is really a designer label which is area of the Urban Outfitters family of companies. It was started by Dick Hayne during the early 1970’s in Philadelphia. His original store was called Free People. Because the store grew in popularity, Dick quickly remarked that his target audience was primarily young affluent urbanites, so upon opening his second store, he decided to change the name to Urban Outfitters.To meet with ever increasing demand for their exclusive Urban Outfitters brand, Dick and his wife Meg decided to launch a whole sale division of the company, which after appearing under variousCanada Goose Expedition guises, would ultimately be named Free People Clothing once again.Which was in 2001. It had been at this time over time, that Free People Clothing truly embraced their mission of appeal and nurturing to young free spirited women of courage and passion. This is where Free People Clothing, as you may know them today, truly came to be. And such a wonderful metamorphosis it's been. Just take a look at a few of the beautiful pieces they have to offer. Effortless chic and beauty as only Free People Clothing can deliver.More Recently, Free People have concluded that their appeal is visible as though with the eyes of female archetypes. Of which all women share a part of, however in whom some tend to be more dominant than others. It was an innovative move for the fashion industry, because it allowed Free People Clothing not only to cater to each archetype individually, but additionally make all of their line readily available to all, thus providing the ultimate in flexibility to women wishing to explore all of their archetypes. A very Jungian approach.What exactly are these archetypes?Well, there’s Meadow, the bohemian dreamer, who has her head n the clouds. She prefers loosely fitting summer dresses that flow as freely as her spirit, as she wanders the earth looking for beauty and inspiration.Then there’s Candy. She’s a girly kind of girl. She loves flowers and pretty things. She once dreamed of a pony, and adores sentimental gifts. She is full of love and compassion. Pink is her favorite color. She loves short skirts, along with a more snug fit to exhibit off her feminine curves. Most of all she likes intricate detailing on her clothing.Ginger is the flower girl temptress. She loves skimpy outfits, and also to wear flowers in her own hair. She's in full charge of her sexuality, and love to exist towards the out most. She loves tie dyes and floral prints. The 60’s haven't left as far as Ginger can be involved.Next there’s Lou. She’s a tom boy, and damn proud of it. She can rock overalls or short shorts with a Tee, and appear amazing doing so. She’s fearless, tough, and spirited. She’ll play tackle football, go walk the dogs, after which slip into a night time dress for any fun night around town.And finally, there’s Sandy. She’s the beach girl. Casual summer wear is her thing. She’s got a hundred different bathing suits, and loves to layer pieces with her bikini. She adores sunglasses and big beach hats. Relaxing and taking things easy is her M.O. A nice long walk hand in hand together with her companion beside the ocean on the hot summer night is her idea of a perfect evening.It is primarily the innovative method of not just marketing, but understanding their customer base, that makes Free People Clothing stand out from the remainder. Not to mention the elegance and sheer coolness of their designs.